Level 2: A New Sales Pitch

Only available as part of a package
About this Course

The IES offers a special webinar series to highlight LD+A content throughout the year, purposefully spanning a broad range of topics and speaker expertise.

Description: Lighting projects are often evaluated on an energy-based ROI even though the value of non-energy benefits (NEBs) may be far more important. Networked lighting systems, coupled with quality lighting design, can achieve deeper energy savings while improving the productivity and comfort of the people occupying commercial spaces. By shifting marketing tactics, the industry can help customers look beyond just the ‘energy story’ of networked lighting controls to include some of the less obvious but highly valuable benefits. This webinar will discuss how networked lighting systems achieve multiple building goals that enhance the space, achieve maximum energy savings, provide an economical solution, and above all deliver quality lighting for the people within the space. 

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A New Sales Pitch
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Open to view video. Lighting projects are often evaluated on an energy-based ROI even though the value of non-energy benefits (NEBs) may be far more important. Networked lighting systems, coupled with quality lighting design, can achieve deeper energy savings while improving the productivity and comfort of the people occupying commercial spaces. By shifting marketing tactics, the industry can help customers look beyond just the ‘energy story’ of networked lighting controls to include some of the less obvious but highly valuable benefits. This webinar will discuss how networked lighting systems achieve multiple building goals that enhance the space, achieve maximum energy savings, provide an economical solution, and above all deliver quality lighting for the people within the space.
You must register to access.
Certificate
1.00 CEU credit  |  Certificate available
1.00 CEU credit  |  Certificate available
You must register to access.