LD+A Series: A New Sales Pitch
About this Course
The IES offers a special webinar series to highlight LD+A content throughout the year, purposefully spanning a broad range of topics and speaker expertise.
Description: Lighting projects are often evaluated on an energy-based ROI even though the value of non-energy benefits (NEBs) may be far more important. Networked lighting systems, coupled with quality lighting design, can achieve deeper energy savings while improving the productivity and comfort of the people occupying commercial spaces. By shifting marketing tactics, the industry can help customers look beyond just the ‘energy story’ of networked lighting controls to include some of the less obvious but highly valuable benefits. This webinar will discuss how networked lighting systems achieve multiple building goals that enhance the space, achieve maximum energy savings, provide an economical solution, and above all deliver quality lighting for the people within the space.
A special thank you to our LD+A Series Webinar Platform Sponsor:
Energy Futures Group
Dan Mellinger is a Principal with Energy Futures Group, a Vermont-based firm that works to advance clean energy policies. Dan specializes in the design, planning and administration of energy efficiency programs, with an emphasis on commercial and industrial sectors. He provides technical consultative services on efficient technology capabilities, market analysis, technology adoption, energy savings potential, industry standards, training, and financing. He is experienced in the policy and regulation of goal setting, budgets, annual reporting, and performance incentives. Dan has consulted on hundreds of commercial efficiency projects across many jurisdictions nationwide and has designed and administered industry-leading commercial lighting programs. He received his degree in Electrical Engineering from Michigan State University, is a licensed Professional Engineer, is a Certified Energy Manager, and is Lighting Certified.
Liesel Whitney-Schulte, LC, is the program director for the DLC, where her responsibilities include oversight of stakeholder outreach and engagement; program design, development and management; and providing support for the Solid-State Lighting Qualified Product List and Networked Lighting Controls programs to help advance quality lighting products in the market.