Ignoring Change is How We Become Irrelevant
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About this Course
The IES offers Educational Webinars throughout the year, purposefully spanning a broad range of topics and speaker expertise.
Description: New technologies that impact our lighting community are emerging, converging, and disrupting business as usual. Some are poised to reposition lighting from prominence in the built environment to being assimilated by other industries. LEDs are mature and as that aspect of our market slows, convergence with other trades accelerates. Why do lighting events feature EV charging products? Are the internet, telecom, HVAC and electronics companies assimilating our industry? Are lighting manufacturers still innovating? The next revolution in lighting is underway and it portends to be larger and faster than the SSL revolution. How do you position yourself securely during a seismic shift? Anticipating change helps us to prepare for it. Ignoring change is how we become irrelevant. This session will address the changes we currently face, how they will affect skill sets in our lighting community and suggest new skills that will be needed in the next decade and beyond.
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LockedMark Lien
Industry Relations
Illuminating Engineering Society
Mark has designed interior and exterior lighting systems for a wide range of applications including residential, municipal, retail, healthcare, energy audit retrofits and both conventional and nuclear power plants. He started his lighting career managing home centers and a lighting center providing sales and design specifications. Mark has provided lighting education while working, presenting, and teaching across five continents. He serves on over twenty lighting related committees including ASHRAE, ANSI, IEEE, ICC, IUVA, IDA, NALMCO, NLB and the IES. As a part of his work, he monitors over 100 lighting and technology related organizations.
Mark is a columnist for Lighting Design and Application Magazine writing on the changes in our industry and he hosts a podcast on lighting trends and technologies. Mark has served on multiple boards and is currently on several executive committees advising various organizations. Mark ran the educational centers for both Cooper and Hubbell Lighting and was the Director of Government & Industry Relations for OSRAM SYLVANIA before joining the Illuminating Engineering Society. He serves as industry consultant to the IES today through his company, Augmented Illumination. Mark has been inducted into the Michigan Lighting Hall of Fame, has a Lifetime Achievement Award from the Edison Report and Presidential Awards from the IES.
Mark Lien LC, C-GUVMP, CLEP, CLMC, HBDP, LEED AP