Ignoring Change is How We Become Irrelevant
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- Non-member - $40
- Member - $20
About this Course
The IES offers Educational Webinars throughout the year, purposefully spanning a broad range of topics and speaker expertise.
Description: New technologies that impact our lighting community are emerging, converging, and disrupting business as usual. Some are poised to reposition lighting from prominence in the built environment to being assimilated by other industries. LEDs are mature and as that aspect of our market slows, convergence with other trades accelerates. Why do lighting events feature EV charging products? Are the internet, telecom, HVAC and electronics companies assimilating our industry? Are lighting manufacturers still innovating? The next revolution in lighting is underway and it portends to be larger and faster than the SSL revolution. How do you position yourself securely during a seismic shift? Anticipating change helps us to prepare for it. Ignoring change is how we become irrelevant. This session will address the changes we currently face, how they will affect skill sets in our lighting community and suggest new skills that will be needed in the next decade and beyond.
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Mark Lien
Mark has designed interior and exterior lighting systems for a wide range of applications including residential, municipal, retail, healthcare and both conventional and nuclear power plants. Over several decades he has provided lighting education while working, presenting and teaching across four continents. He serves on over twenty lighting related committees including ASHRAE, ANSI, IEEE, ISO and the IES. As a part of his job he also monitors over 100 lighting related organizations.
Mark is a columnist for Lighting Design and Application Magazine (LD+A) writing on the changes in our industry and he hosts a podcast on lighting trends and technologies. Mark has served on multiple boards and is currently on several executive committees advising various organizations. Mark ran the educational centers for both Cooper and Hubbell Lighting and was the Director of Government & Industry Relations for OSRAM SYLVANIA before joining the Illuminating Engineering Society and he serves as lighting consultant to the IES today through his company, Augmented Illumination.